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Portsmouth, Hampshire (England)

image by António Martins-Tuválkin, 14 September 2007

Portsmouth International Port

Portsmouth International Port

image located by Jan Mertens, 22 February 2011

This page presents the new flag (2011) of the Portsmouth International Port (GB): http://www.seaviewferries.co.uk/news/article/the-port-of-portsmouth-gets-a-new-identity

“Port manager Martin Putman said: “It has become clear that the port has to have an identity that reflects all of our business activities. With a new terminal opening early this year the timing for a name change is perfect. The new terminal is part of a £16.5 million investment in new and improved passenger facilities. (...) With the name change also comes a new logo that reflects the Port’s modern outlook.”

A photo on the above page shows a blue flag proclaiming the name “Portsmouth [large, white] / INTERNATIONAL [smaller, green] / Port [large and white again], left aligned. In the lower fly, playfully underlining part of the name, appears a group of three waves each with gradually shifting colours among them light blue, green, and/or white.

Another view, showing the reverse shining through: http://www.flickr.com/photos/portsmouthinternationalport/5285343917.

Comments from creator Navigate Design (url followed by quote): http://navigate-design.co.uk/news/New-brand,-new-website/124
“Taking the sea as its inspiration the Port’s new logo is both contemporary and easily recognizable. The nautical theme is present in the colour and design of the wave.”

And finally, the Port’s new website look: http://www.portsmouth-port.co.uk
Jan Mertens, 22 February 2011